Look effortlessly radiant with Paul & Joe's Moisturizing Foundation Primer! Our serum foundation primer provides a moisturizing effect on the skin. Our unique botanical-infused renewal formula will leave your skin feeling smooth and hydrated.
Must-Have Makeup Essentials
Whether you're a makeup guru or a beginner, a moisturizing primer is a must-have in your makeup bag. Paul & Joe sheer face foundation primers act as your makeup base and give you a smooth, radiant canvas to minimize texture, simplify application and prolong your makeup.
Prep Your Skin
Our upgraded liquid foundation makeup Primer S, Shade 03, features a renewal formula that makes it 90% skincare serum! This unique botanical-infused foundation serum gives your skin the makeup prep it deserves and serves as a morning serum.
- Moisture Essence & Moisture Powder have moisture-retention properties that adhere to the skin.
- Secret d'Or, our Secret of Gold proprietary ingredient, hydrates the skin.
- Orange Flower Water, with its higher concentration, hydrates the skin, replenishing and recharging it.
- Jojoba Oil & Glasswort Extracts lock in moisture and hydration.
- Theamine Amino Acid & 4 Types of Hyaluronic Acid moisturize and hydrate.
- White Lily moisturizes with its soothing humectant properties.
Leaves a Radiant Finish
- Primer S Shade 01: peach undertone that balances redness, providing a brighter and clearer appearance
- Primer S Shade 02: orange undertone that corrects uneven skin color in tanner tones
- Primer S Shade 03: a universal clear shade that provides beautifying clarity and dewiness
- Primer L: light coverage that enhances your skin and keeps it wonderfully radiant