Organic Jasberry Rice 16 Ounces -Pack of 6-

What is ORAC? ORAC is a method of measuring antioxidant capacity. Using ORAC, we can express the antioxidant content of any type of food. Jasberry Rice has an ORAC value of 13,370 ?mol per 100g. To put this into perspective, Jasberry rice has 40 times more antioxidants than brown rice, 4 times more antioxidants than quinoa and 7 times more antioxidants than kale. How much antioxidants do I need? Antioxidants are substances that protect your body from harmful free radicals which may play a part in diseases like cancer, diabetes, and heart disease. Just eating one serving of Jasberry rice per day, you will meet the US Department of Agriculture's recommended daily intake* for antioxidants! *The USDA recommends consuming 3,000 to 5,000 ORAC units per day. One serving of Jasberry rice gives you 6,685 ORAC. Where does the purple color in Jasberry rice come from? The purple color is 100% natural and comes from the powerful antioxidant called Anthocyanin. Anthocyanin also gives blueberries and other naturally purple food their distinctive color. Why is it called Jasberry? The name Jasberry reflects the properties of this special rice. 'Jas' refers to the delicious taste of Thai Jasmine rice, and 'Berry' reflects the powerful antioxidant benefits, similar to the antioxidant content of blueberries, but Jasberry rice even beats blueberries by 2.8 times!! Do you mix something in the rice? No. Jasberry rice is 100% natural & organic. It is raw and unprocessed. Our Jasberry rice mix is an equal blend of Organic Jasberry rice and Organic Brown Jasmine rice. Do I need to soak or rinse Jasberry rice before cooking? Jasberry rice does not need to be soaked before cooking. Also, the antioxidants are water-soluble, so make sure you don't rinse your Jasberry rice to avoid those healthy purple antioxidants running off! Are you certified organic? Yes, Jasberry products are USDA and EU certified organic.