Keranique Color Boost Scalp Revitalizing Keratin Shampoo for Color Treated Hair Keratin Hair Treatment Keratin Amino Complex Free of Sulfates Dyes and Parabens 16 oz

Hair colorant compositions modify the structure and integrity of the hair by breaking internal bonds in the fiber during color deposition, bonds that provide core hair strength and elasticity. The hair cuticle, the protective outer layer of the fiber is also damaged leaving the porosity of the fiber compromised and allowing, among other things, moisture to leave the hair strand. Because of the changes to the fiber during colorant application, hair is weakened and subject to damage. Color Boost Revitalizing Keratin Conditioner was specifically developed to reduce color washout and fade, to protect the integrity of the hair fiber and prevent hair thinning due to breakage. It's also formulated with the "skincare-ization" of the scalp in mind and is infused with ingredients that support scalp health. It is a weightless, nutrient-rich formula that contains True Tone Technology. This technology helps protect hair from damage caused by UV exposure and cuticle abrasion. It penetrates and hydrates chemically-processed hair to transform rough, dull and/or damaged hair into soft, smooth fiber. It protects both the cuticle and the keratin fiber. It renews softness, shine and manageability and helps prevent future damage as it extends the vibrancy and life of hair color. The formula features Keratin Amino Complex. It helps repair split ends, smoothes the cuticle and improves fiber quality and strength. It helps nourish and protect the scalp and follicle, the source of healthy hair. Key Benefits: Contains True Tone Technology, Helps prevent color washout and fade, Delivers strand saving moisture to decrease loss due to breakage