Ion Plum Semi Permanent Hair Color Plum

Ion Color Brilliance Semi-Permanent hair color is available in 10 radiant shades made with the ground-breaking Intuitive Colour System technology which combines two types of direct colorants to create luxurious, even color from root to end. This provides ultra rich and vibrant color with incredible shine. It's delightfully smooth and rich cream texture with applicator tip provide fast and very comfortable use.